Today we are going to be diving into (dun dun dun) BUYER PSYCHOLOGY!

We will be unpacking:

• Why you should become aware of what buyer psychology is

• Why it's so important

• Understanding it so we don't just all race to the bottom with the lowest price (what actually motivates someone to buy)

• The 4 types of buyers (and how you've probably only been marketing to 1 so far!).

In this episode, we are diving into how to actually get results in your business, and what's been holding you back in the past.

You'll learn:

The missing link to getting results

What the path to long-lasting results looks like for your business

How to automate your success

Does selling your offers feel "icky" or complicated?

We are breaking down on this episode (the final of our challenge) the exact numbers you should know in your business to make sales much easier and more predictable.

Also, learn how to hold a consultation that's effective and shows you care (no used care salesmen techniques). Enjoy!

Confused or overwhelmed with how to get started with (or improve) your marketing?

This episode is going to break down how to simplify your content and give you the 3 key components each social media post or email you send should include!

Don't miss this one if you want to save time and energy on your marketing efforts.

Today we are talking all about the business model that will help you get to those coveted $5k months!

Here's what it's NOT:

Membership sites for $30/mo

On-Demand Video Libraries

If you want to learn what it IS you'll need to listen to this episode!

Today (Day 1) we are breaking down:

The mindset shifts needed to build an online business (this is important and most people skip it)

The tools and software you need to get your online business up and running

Your homework assignment so you can take messy action!

The #1 Style of Marketing Working Now

If you've been getting confused and overwhelmed hearing all the different ideas and strategies to grow your business... this is the episode for YOU.

I'll be breaking down:

• The #1 strategy to implement in your marketing plan for 2022

• Why what worked in 2014 and before doesn't work anymore

• How to make small tweaks and modifications to make the strategy work for YOU

STOP building that Pilates video library!

This week we are discussing why NOT to build online video memberships and libraries for a low cost. How it does you AND your clients a disservice, and what to do instead.

We unpack: The real reason you struggle charging more for your services, and more!

How to Finally Identify Your Soulmate Client & Niche

It's 2022 and it's high time you have a special niche that you understand inside and out, so you can simplify your marketing and business efforts.

There is so much room for all of us amazing teachers, but we HAVE to stop being so generic in our marketing efforts. This is the #1 thing stopping you from business growth.

Do’s and Don’ts of getting momentum in your online Pilates business in 2022

I’ve been around in the online space for 3 years now, and there are certainly things I have learned along that journey. We are going to chat candidly about what I have seen works and doesn’t work long term, so you can build your Pilates business with more ease.

3 Critical First Steps to Start Your Online Pilates Business

We are breaking down the 3 foundations you need before you can start marketing your business. Many teachers make the mistake of not understanding their purpose or their audience, so they spin their wheels marketing but never gain traction. This episode will help you prevent that from happening in your own business.

ONLINE MARKETING FOR PILATES TEACHERS
PODCAST

Welcome to our new Podcast. We officially kick off our new episodes on Wednesday, January 5th, 2022!

Make sure you subscribe to get weekly how-tos for your business!

We've been working hard behind the scenes here at the Inspired Brand and are so excited to launch a weekly podcast. A quick business blurb from me to you! So grab a coffee, and take a 20 min break every Wednesday.

Welcome to our new Podcast & the Scoop!⁠

Your weekly round-up of biz + marketing resources! ⁠

This Scoop will serve as your weekly roundup for business and marketing tips as a Pilates teacher.

⁠You can expect: ⁠

🍦 An email or social media template you can copy and paste each month⁠

🍦 A new workshop or challenge to build your business⁠

🍦 Mini scoops point you to quick social media content to help you increase your visibility.⁠